I'm one of the biggest Iron Man fans around. Up until now, I've mostly collected books that included him on a regular basis. In light of some current developements, I've begun a psuedo-boycott by cancelling a few of my monthly orders.
I've cancelled Avengers: EMH so far, moreso because the round robin of hero appearances and the campyness. Next up for cancellation is Avengers Assemble. Iron Man was my main draw for this book, but since news of the next arc not including Panther surfaced, I've lost interest. The Gardians of the Galaxy and Ant-Man getting the nod for live movies doesn't help either.
Good chance I won't be getting Uncanny Avengers either; Thor and Cap get uber-exposure already.